Uncover the people behind your food

With Trace, companies trace their products right down to the very first link in the chain: the farmer. The platform, that is build on blockchain, also offers the tools to share the transparent product story with the last link: the consumer.

Towards 100% fair food

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Living wage and living income

We have work to do: too many of the people producing our food, live a life in poverty. Sustainable food starts with a decent income for farmers, fishermen, food workers. Because only if they can provide for themselves and their family, can they think about the future of this world. That is what Fairfood is working on.

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Who are the people behind your products? How are they doing? Trace helps companies answer these questions while they trace their products all the way back to the farmer. Did someone say storytelling? Yes, that too! On an interactive page, consumers are allowed to dig through the history of the product.


Is a living income for the farmers and workers in your supply chain on your priority list? With step-by-step guidance, tools, best practices and potential partners, ALIGN supports companies on their journey to realise living wages and income in their supply chains. A journey to true impact!


  • Blockchain

Trabocca: In pursuit of poverty free coffee

On their journey to poverty-free coffee, Trabocca saw the importance of transparency and traceability, and employed our new platform, Trace, as a tool to answer the question whether coffee farmers are earning a living income.

Sander Reuderink

Commercial director at Trabocca

“We used Trace to track both the farmers’ deliveries and the payments they received. The platform allows us to provide our customers with insights about these transactions.”

See this case
  • Blockchain

Verstegen: Nutmeg on the blockchain

Verstegen Spices & Sauces and Fair food used blockchain to make the production of nutmeg transparent.

Michel Driessen

CEO at Verstegen

“What an honest and sincere outcome of the project. Very beautiful what we are doing. I hope it will get a nice follow-up.”

See this case