If you follow our work, by now you’ll know about our love for blockchain. Last year we were the first in the Netherlands (and one of the first worldwide) to put a food supply chain on the blockchain. As we speak, we are doing the same with Ethiopian coffee beans, together with our partner FairChain Foundation. Time for a little reflection. What is it we see in blockchain?
Our blockchain specialist Marten van Gils already formulated an answer to this question with this more elaborate white paper. We can imagine not everyone has the time to read all of that, so we’ll summarize here.
Did you know that in the coming 40 years we’ll consume as much food as we did in the last 800 years? The supply chains of our food are rapidly becoming more complicated to manage the increasing flow of raw materials and goods needed to feed the ever growing world population. The result: less transparency, leaving room for abuse and fraud. Another problem lies in inefficiency – the Amazon rainforest and its inhabitants, for instance, had to make way for food production, while roughly one third of the food produced globally is wasted. Then there are the people behind our food – 70% of our food is being produced by small-holder farmers, the majority of whom live on or below the poverty line.